Why Choose A New Bookie Over A Traditional One

Big Bonuses and Promotions

To stand out from the crowd, new UK betting sites have introduced even bigger welcome bonuses than we have seen before. This means when you sign up you are getting a fantastic reward that you can use to build your betting bank. It doesn’t stop there either, because they also want to retain you as a customer you will find that new betting companies offer some of the biggest and best regular weekly promotions around, giving you a great deal from day one, every day with them. They realise the importance of doing this, meaning now is a great time for punters to sign up and take advantage.

Better Value and Bigger Odds

The other way new bookmakers stand out from the crowd is to simply be the best. While there are many other factors, the most important factor for any punter is how much money they win or lose. To be a better punter you win more, and to win more you always ensure you are on at the best price, and with a bookmaker offering a low margin. Online betting sites are targeting this in an attempt to drive business to them, again making it a fantastic time to sign up with them and take advantage of the great prices that are on offer when you place your bets.

More Betting Opportunities

When you are a punter logging onto a new betting site the one thing that you want is choice. Bookies have seen this, and they have worked tirelessly to provide punters with as many different betting opportunities as possible. Whether they are adding new sports and leagues to bet on, or they are giving you more ways to bet on the big games, this is a big positive for punters and one you should be using to your advantage. While you will not use all of the betting markets on offer, choosing from 100 instead of 80 means you have more flexibility to decide how you want to bet.

Wide Range of Payment Methods

People are looking for more than just the ability to use their bank card to deposit online. Both e-wallet payments like Skrill, Paypal and Neteller, or pre-paid cards like the Paysafecard are becoming important and new betting sites UK are all realising this and allowing punters the choice to deposit with those if they wish. Choice when it comes to payment methods is more important now than it has ever been before with so many different options available to you.

State of the Art Mobile Betting

Technology is advancing quickly and the best betting sites are ensuring they use it to the max. These sites have state of the art mobile betting apps waiting for you, allowing you to take your betting on the go with you. In a world where people demand everything is available in a mobile world, bookmakers are following suit and using the available software to bring it to life. If you intend to bet on the go then lookout for the latest betting sites that have mobile apps available for download, then you know that you are always just seconds away from placing a bet on your phone.

UK's Best New Betting Sites:

Here is our list of New betting sites for 2020:

  1. Hopa - Karamba's Sister Brand
  2. Mr.Play - VIP programme available
  3. 32RedSports - Unibet's Sister Brand
  4. BetRegal - Regulated by 3 official bodies
  5. Energybet - Great loyalty program
  6. Betsteve - New betting site - December 2019
  7. STS - Peter Schmeichel/Official Ambassador
  8. VStarBet - New betting site - October 2019
  9. Karamba - Welcome Bonus + Karamba Boost
  10. MansionBet - Trustworthy name
  11. LVBET - 0-24 withdrawal timeframe
  12. TonyBet - Best bonus offers with a free bet of up to £200
  13. RaceBets - Focus on horse racing and greyhound betting
  14. Bethard - Zlatan Ibrahimović - Official Ambassador
  15. SportNation - Huge selection of in-play markets
  16. [email protected] - German Biggest bookmaker
  17. FansBet - New Offers & No Wagering Required
  18. Mrgreen - One wallet system between sports and casino
  19. Redbet - 60,000 + sporting events to choose
  20. RedZone - Best Brand for US-based sports
Read Less


After finding our list of credible and top new betting sites it is now up to you to decide which one you would like to open an account with. Even though all of the betting sites listed are new, each of them has their differences, and ways in which they stand out from the crowd. This means it is vital that you don’t just sign up with the first new bookmaker that you find, instead you should take a look at a number of different factors before deciding which one to sign up with. Here are the factors you should look out for:

Legality and Regulation

You want to feel safe and comfortable when you are placing your bets and because of that, this is the most important factor to look at. The sites we have listed are all licensed by the UK Gambling Commission and this is vital for UK players. It is highly recommended from us that you do not sign up with a bookmaker that fails to have the correct licence in place, make sure you stick with regulated UK betting sites.

Software and Platform

You will often find that credible, new UK sports betting sites are towards the front when it comes to having state of the art software on their website. This means they are more accessible, easier to user and have quicker processing times than a lot of their older rivals. Be sure to check that the website uses software that is compatible with the device you intend to use when betting, and if you are going to use more than one device, check that it works on them all and doesn’t limit you.

The User Experience

Betting should be fun and enjoyable and something to look out for when you are choosing which new betting site to use is the overall user experience. This cannot be underestimated, and if you can find a bookmaker that stays ahead of the times with things like state of the art in-play betting facilities with the opportunity to cash out and brilliant graphics then you are likely to have an enjoyable time with them as a new customer.

Odds and Markets

The odds and markets on offer are one of the best things about signing up with a new betting site. These betting websites have to offer something different to attract people and make themselves stand out from the big names. Some choose to cover additional markets, giving punters even more choice while others offer slightly better odds. Finding both is achievable, so be on the lookout for them and take advantage.

Bonuses and Promotions

Following on from the theme above, the best betting sites have to find a way to stand out from the crowd and look better than their rivals. Bonuses and promotions are another way they do this, offering welcome bonuses, free bets and various other consolation prizes, all of which you can take advantage of. These lucrative deals are certainly worth investigating and another reason why new UK sports betting sites often offer punters the best value.

Virtual Sports Betting

The sports coverage we have available to us through our online bookmakers is as big as it has ever been. You can place your bets any time of day, on events kicking off all over the world at various times. This is great, but what if you want to place a bet anytime, any day, anywhere? Virtual sports have been created by the bookmakers to solve this issue. With football, horse racing and much more available, you can immerse yourself in a virtual world with betting opportunities whenever you need them.

In-Play Betting Console

One of the biggest and best things to come out of internet betting has been the in-play betting revolution. This means that betting doesn’t have to be done prior to a game starts, you can join in the fun whenever you like during play. On top of the ability to do this, the best sports betting sites all have a number of great markets that are specifically designed for in-play betting, as well as a cashout facility to use.

Dedicated Mobile Apps

We are no longer satisfied with being able to place a bet from the comfort of our own home, now we want to take our betting sites with us. This has led to a huge demand in mobile betting, so much so that many of the best betting sites are launching their very own mobile betting app. This allows users the chance to bet on their phone regardless of where they are, if you have your phone then you are just seconds away from your next bet.

VIP Loyalty Scheme

Something that online betting sites have ensured is that they don’t forget just how important their customers are. They don’t take us for granted and understand that they need us for their business to survive and grow. The best betting sites have taken this to another level and some of them offer a VIP loyalty scheme for the biggest and most loyal punters to be involved with. If you intend to use a bookmaker a lot, then one with a scheme like this will really suit you.

Banking, Security and Payment Options

Credit and Debit Cards

This is by far and away the most popular way to deposit money into your betting account. Almost every new betting site will accept these as payment methods, allowing you to get your money into the account without the need to have an internet e-wallet or something else. When signing up, check that your new betting site accepts card payments, and check that they accept the type of card you have.


E-Wallets are becoming very popular and one area they are excelling is with those who want a new way to deposit funds into their betting account. Most bookies have seen this and taken action upon it. You will notice that they accept a lot of different e-wallet payments, so be sure to look out for this and find one that gives you a number of options if you want to use an e-wallet.

Pre-paid Debit & Credit Cards

Pre-paid cards are something else on the rise right now, with many people using these online instead of a debit or credit card either if they don’t have one or don’t want one. These cards allow you to top-up in a variety of different ways, before using the card to make an online payment to your new betting site. The best new sports betting sites have seen how popular these cards are and they are accepting many different versions of them.

New customers only. Cash released in £5 instalments per £100 qualifying turnover. 30 days from reg to fulfil offer. min odds 1.6, Skrill deposits excluded. 18+ only. BeGambleAware

New customers only. Min deposit £10 with min odds 1.65. 10x wagering requirements. Offer expires after 30 days. T&C’s Apply. 18+. BeGambleAware.org

New Players. Minimum stake $/£/€10, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Free bet is valid for 7 days from issue. Full Terms Apply.

New clients only. £25+ bet on any sports market at 1.5 (1/2) within 30 days of registration. 1 x £25 free bet issued on qualifying bet settlement. Free bet valid for 7 days and stake not returned. Offer not valid with cashout.

New customers only. Deposit £10 min and claim in ‘my offers' 1x100% mobile in-play profit boost. Max stake £10. Max extra winnings £100. Valid for 30 days, (no Skrill/Neteller). 18+ Full T&Cs apply begambleaware.org

New UK costumers only. Minimum bet £10. Minimum of 3 selections in an accumulator. Neteller, Paysafe, Skrill or Skril are not restricted. In order to receive the bonus. KYC process required or have your age verified

New customers. Min bet £10. £10 Free Bet per televised Premier League game. Min odds 1/2. 18 Plus* T&Cs apply begambleaware.org

Valid to 29/02/20 New Customers. Qualifying bet is first settled bet of at least £/€10.00 (£10 E/W) at odds of Evens (2.0). Valid for 7 days. System bets do not count and only losing win single part of an E/W bet will qualify.

New Customers. Min. deposit £15 (no Skrill/Neteller). Wager deposit and bonus 8x within 30 days. Wagers must be on min. odds of 4/5 on singles or acca bets min. odds of 2/5 per selection to qualify, T's & C's Apply; 18+.

New Customers Only. 18+. Place qualifying sports spread bets, Stake £300, choose cashback or an ipad. Stake lower, get matched cashback.

New customers only. Qualifying bet £10 on any sports double (48 hours of registration) at odds 1.7 per selection. Free bets expire after 7 days. Skrill and Neteller deposits excluded. 18+ BeGambleAware. Full terms apply.

T&Cs apply. New players only. The qualifying bets to claim the Bet must have minimum odds of 3/1 (4.00) or higher before triggering free bets. 18+. BeGambleAware.org

*New customers only. Min Deposit £10 (no Skrill/Neteller). 18+. T&Cs apply. Gambling can be addictive, please bet responsibly.begambleaware.org

New players only. 100% up to £50 sports bonus. Rollover: 17x deposit & bonus at minimum odds 2.00 within 365 days. If bonus is cancelled, bonus funds will be lost. Full terms apply. 18+, begambleaware.org

New customers only (UK Residents only). Min deposit £20 to qualify. £5 bonus every £100 wagered at 4/5 (1.80) to max £50. 7 day expiry. T&C's apply.

New customers only. Min deposit & stake £10 at odds 1/2 within 7-day from registration(No Paypal). Free bets issued as 2x £/€10 free bets on International day-of Racing (non-UK or Irish) only.. T&Cs apply. 18+

18+ | New players only | Min deposit req. £10 ; excludes deposits via PayPal | Max stake £10 | Min Odds 1/1 (2.0) | Max FreeBet £10 | Excl Horse Racing | T&Cs apply

New customers only. Min deposit £20. Wager 10 times at odds of 1.65 (3/5)or bigger. Expires after 5 days (no Skrill, Neteller & Paysafe). T&Cs apply

18+ only. £5 Welcome Bet Bonus, 10x wag. req. valid for 30 days. Must email to claim. Max. win £50. Deposit Match: must select bonus. 1st deposit (min. £10) matched 50% up to £50 (Bonus Funds), 15x wag. Req. T&Cs apply.

18+/ New Customers Only / £15 In Free Bets And £15 In Free Spins For Casino And Vegas / Freebets Valid For 3 Days / Free Spins Valid For 30 Days. T&Cs Apply

18+ | New players only | Min deposit req. £10 ; excludes deposits via PayPal | Max stake £10 | Min Odds 1/1 (2.0) | Max FreeBet £10 | Excl Horse Racing | T&Cs apply

New players 18+ only. valid 31/12/2020 - 10x wagering req. on accumulator bets of a min. 3 selections, min odds of 1/5(1.20), and min. selections total odds 1/1 (2.00) (within 30 days). T&Cs apply. BeGambleAware.org

New Customer Offer Only | Max FreeBet Amount £10 | Min Deposit £10 | Odds Over 2.0 | Expiry Date 14 Days | Sports Betting Bonus Only | 18+ | T&Cs Apply

New customers only.£10 Minimum Deposit at 2.0 (1/1) (no Skrill, Neteller & Paysafe). Expires after 14 days. T&Cs apply

New customers only. Min Deposit £10 (UK Credit/Debit cards only). Deposit & bonus amount must be wagered 6 times (min odds 1.80 (4/5)). Bonus on sports betting only | T&Cs apply

Opt in. Min. Odds Evs, Max. £10 stake, Max. additional profit £100. Skrill and Neteller deposits are not eligible

New Players Only. Minimum stake $/£/€10, at minimum odds 1.5. 10X wagering the winnings from the free bet. funds. Free bet is valid for 30 Days from issue. Excluded Skrill deposits. Full Terms Apply

Deposit at least £10 into your account and place an accumulator bet of min. £10 with at least two selections, minimum odds of 1/2 (1.50) per selection.

New Players Only. Minimum stake $/£/€ 10, minimum odds 1.5, stake not returned. 10X wagering the winnings from the free bet. Free bet is valid for 7 days from issue. Excluded Skrill deposits. Full Terms apply.

18+, New Players only, 1st Deposit, Min Deposit £10, max, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible

18+, New Players only, 1st deposit, Min Deposit: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater. Full Terms Apply

18+, New Players only, 1st deposit, Min Deposit: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater. Full Terms Apply

Welcome to NewBettingSites.UK, the UK's leading comparison site for the newest betting sites in the UK. Our aim is to simplify the betting process for you and provide readers with the most reliable and detailed comparison for emerging betting companies.

We offer a wealth of betting services, including:

  1. A detailed comparison of new betting sites, including football betting margins, offer requirements, minimum odds and minimum deposit among others
  2. The most accurate ratings, which we compute independently from five different sources
  3. Our Betting School will help you learn more about online betting and to choose the right bets
  4. Learning Center: where you can find out our best betting guides and strategies
  5. All the information you need on payment methods, deposits and withdrawals for all the la favourite new bookies
  6. All of this is available in our handy tables, where you can cross-reference the best betting sites
  7. Most importantly of all, we have checked out their license and they are all licensed in accordance with the UK Gambling Commission, which means they can be trusted and they are 100% safe places to bet

How We Calculate Football Margins

Betting sites’ offers & news


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What are the Advantages of a New Betting Site

As many of the experienced punters know, choosing a right betting operator should by no means be a random action and all punters – casual players or those thinking of themselves as pros – should be rigorous with their selection process.

1. New bookies are appearing all the time, and we ensure that our regular updates to this site will keep you ahead of the game. These new football betting companies give you the opportunity to take advantage of another welcome bonus if you already have many accounts, but they also bring competitive odds, good in-play betting and much more. These new bookmakers have to do something to attract customers and make them stand out from the crowd, which is good for punters like you.

2. New betting companies will give you an option to turn a clean sheet in case you got tired of a certain bookie or in case you got caught up in the middle of a losing run. A change of scenery is always of positive impact for a punter and it might also signal the end of your poor patch.

3. A lucrative welcome bonus would be yet another morale-boost for any of you who decide to change bookies, whereas an alternative set of markets and odds can ideally give you a different betting perspective and be a desired shove in the back or a pat on the shoulder.

4. There is a wide array of new betting websites which are almost starting to emerge daily. A couple of operators such as Bet365 or William Hill have raised the bar pretty high up and with strict demands of the betting business set up by these reputable names, the new arrivals such as Mr Green or Leo Vegas are forced to push their game extremely high in order to become competitive.

That being said, you can hardly go wrong by choosing to have a try at any of these latest additions to the betting landscape.

Only Bet with New Licensed Betting Sites

gambling commission british flag

When you are looking for a new betting site to sign up with, you should always look into the website and see if it is a legitimate place to bet. If you are in the UK then you must bet with a bookmaker that is registered and licensed by the UK Gambling Commission. This ensures that they have passed strict tests and they are recognised as a safe place to play. With this, you can deposit funds and place bets completely with the peace of mind you are safe, allowing you to enjoy your experience.

Every single bookmaker on Newbettingsites.uk is licensed and registered with the UK Gambling Commission, we only want you to play in a safe environment. You can check up on websites by yourself if you wish, they must show their UK license information at the bottom of their homepage, so look here if you want to find out more.

By betting with a bookmaker that has a license to trade in the UK you give yourself the following protection:

  • No misleading offers or conditions, everything is open and honest with clear information
  • Responsible gambling will take place, including the protection of minors
  • By knowing your details, bookmakers will work to prevent crime and fraud
  • Your funds will be held in a secured separate account
  • You can approach the Gambling Commission
  • and complain about a bookmaker

If you choose to ignore this and bet with a bookmaker that has no UK license then you will not be protected by any of the above. Betting online should be a fun experience, and you should be able to bet with peace of mind that you and your funds are safe. The only way to ensure this is to bet with a bookmaker that is licensed and regulated by the UK Gambling Commission.

How do the New Customer Offers Work?

New betting sites go to extreme lengths to fight for new customers and to retain the existing base of players. One of the most obvious methods online bookmakers deploy are betting offers and bonuses which come in different shape and form. Betting offers have evolved over time, but they remain one of the biggest attractions and selling points with new customers. Some of the most common bonuses and offers you’ll find at the majority of trusted online bookmakers are listed below.

New Customer Offers

Free Bets and Free spins

It’s a quite self-explanatory concept as Free Bets are actually an amount of money the bookmaker will deposit to your betting account upon registration. They usually follow a deposit of your own but you need to keep in mind that free bets is not the amount of money you can keep and withdraw. If you win, the bookmaker will let you keep the winnings and not the wagering sum of the free bet. In some instances, you will need to wager your net winnings before you are even allowed to withdraw those as well.

Deposit Bonus

Usually presented as a percentage of your total deposit, this type of bonus is arguably the most popular one with online bookmakers and casinos. Deposit bonus goes anywhere from 25% up to as much to 100% and sometimes even more onto your first deposit. What this actually means is that on a 50% deposit bonus you will be granted additional £20 pounds on a £40 deposit.

Matched Bonus

Only a variation of the deposit bonus, a matched bonus allows you to grab the amount equal to your initial deposit. The matched bonus has become the most searched bonuses in the online betting industry and for a good reason too. Betting giants are racing to offer as lucrative matched bonuses as possible to their players and the sums you can hope to grab vary from £10 to £50. These come in smaller amounts and are a preferred option to higher matched bonuses allowing deposits of up to £100 or more, simply because they will require being turned over once before you can withdraw your winnings.

No Deposit Bonus

Not that of a common bonus anymore, no deposit bonus is a sum given to new players for simply opening their new account at a given bookmaker. They might sound like one of the most appealing forms of bonuses, but they usually come with strict restrictions that will prevent you from withdrawing the money.

Mobile Bonus

The online betting world is now knees deep in mobile gaming and the end of its popularity is not in sight. Operators have recognised the need to go mobile and are offering all kinds of perks to their players that come from mobile devices.

Read more about other types of bonuses

Top 10 Best New Bookmakers: All Their Pros & Cons


With sports betting, a casino and a live casino, Karamba has everything on offer for punters. They have a wide range of betting markets available inside their sportsbook, and their odds are competitive especially on football. With a big in play section, you can bet before or during the game with Karamba, the choice is yours. Their welcome offer is simple and easy to understand and claim, so you can get off to a nice start with them when you sign up.


  • Competitive odds, especially on football
  • Big in play section for betting during the game
  • Easy to understand welcome bonus


  • Minimal horse racing markets on offer


MansionBet have put together a fantastic service and offer punters the chance to bet on sports, play in their casino or on many different online games. A big part of their sportsbook is their football service, and they offer betting on games from all over the world. You can log on at any time and see a long list of football matches coming up, which is great for football fans who are looking to bet regularly. Their website is very easy to use, and has many quick links allowing you to get to the big events and leagues within seconds, making betting very easy.


  • Huge range of football leagues covered from all over the world
  • Easy to use website, with quick links to all the big events
  • Regular price boosts on the big matches


  • Welcome bonus has large wagering requirements


Bethard launched a partnership with Zlatan Ibrahimovic to give themselves a star that will help their name reach new people and that tactic has certainly worked for them. Mobile players will really like what Bethard offer because they have a very good and fast mobile app that you can download when you sign up with them. With a large range of sports available to bet on and many different in play opportunities, if you are looking for variety then Bethard will certainly offer you that.


  • Huge range of sports covered
  • Great mobile app to place bets on the go
  • Link up with hugely popular Zlatan Ibrahimovic


  • No horse racing coverage

32Red Sports

32Red have made a big name for themselves in the casino world but they also have an impressive sportsbook for players to use. With a huge casino service they are a great choice for players who want to bet on sports and have the odd flutter inside the casino. They offer betting on a wide range of sports and when it comes to in play betting they have a great service that includes live streaming. This means you can place your bets and watch the action live on your desktop, giving you the ultimate service from your bookmaker.


  • Bet and watch live on your desktop
  • Big casino service alongside a great sportsbook
  • Great horse racing section, including daily price boosts


  • Website can be difficult to use for new players

Mr Green

Mr Green have put together an extensive sportsbook for those who sign up with them, and this is in addition to their already popular online casino. If you are looking for somewhere to bet that offers you a large range of betting opportunities then this could be the bookmaker for you. Whether it is a small niche sport like bowls or a big football game you will find multiple ways to bet on that particular event.


  • Great coverage including many smaller sports
  • Many promotions to take advantage of
  • A big eSports bookmaker


  • A complicated website to use


MoPlay are a new player in the world of sports betting but they are already making big strides. They want to compete with the biggest companies in the world, and they have started to do that. They have built their service around their mobile app, they believe the future of betting is mobile betting, and are focusing on that. They have setup sponsorship deals with Manchester United and Watford to get their name out to new customers, and so far they are going from strength to strength.


  • Fantastic bookmaker for those who like to bet on mobile devices
  • Sponsorship deals with Manchester United and Watford show they mean business
  • New up and coming bookmaker offering many betting opportunities


  • Small amount of horse racing betting markets

Black Type

While Black Type don’t offer the vast number of different sports that some bookmakers do, they offer extensive bets on those that they do cover. If you are happy betting on popular sports then this is a great place for you, because you will find many different betting opportunities for each event inside the Black Type website. They also have a number of promotions that are worth taking advantage of, including best odds guaranteed and a free bet club that you can join.


  • Get the best odds guaranteed on your horse and greyhound racing bets
  • Join the free bet club for free bets every week with Black Type
  • Extensive markets offered on all the big sports


  • Do not offer as many different sports as some other bookmakers


The sportsbook at EnergyBet is not the biggest that you will see, but the sporting events that they do cover, they cover with many different betting markets. The biggest section of their website is certainly the football section and here you will find many different betting opportunities from leagues all over the world. If you are a big football punter then you are going to love what EnergyBet have to offer.


  • Huge range of football betting markets
  • Clean and very easy to use website
  • Nice live betting section to bet on the go


  • Small sportsbook

Royal Panda

Royal Panda have put together a very strong website that is reliable and very easy to use. Their sportsbook is not as big as some, but they do cover a lot of live events which is a big positive for those who like to bet in play. These cover many different sports, so whether you are looking for live bets on football, tennis or something else, you will find it on the Royal Panda website.


  • Very strong live betting section with many events covered
  • Simple and easy to use website, ideal for beginners
  • Reliable company to bet with


  • Limited sportsbook offering