What is Enhanced Odds and How Does It Work?

Enhanced odds have gained great popularity with the majority of top online bookmakers.If you’ve ever ran across this term but never quite managed to explore it or even try it first-hand, here’s all you need to know about Enhanced Odds.

Is There a Catch?

With betting market being frighteningly competitive, bookies are forced to work their ways around the regular betting pathways to find ways to engage players and retain their services in the long run.

And although bettors and bookies tend to be suspicious when it comes to special deals and offers, the catch about enhanced odds is that there is no catch whatsoever. What bookies do is that they inflate the regular odds offered for a certain event – in example taking the 2/5 on Manchester United to beat Burnley and turning it into whopping 20/1 – in order to gain your attention and make you stop for a while to see what that’s all about.

Enhanced Odds are guaranteed to be exactly what reads on the board with no exclusions that often tend to disappoint players with some other, seemingly attractive offers.

The only deal about Enhanced Odds is that they come with certain restrictions. And that’s completely understandable since bookmakers would lose a whole lot of money otherwise.

What’s the Deal with Enhanced Odds?

Most of the big-name bookmakers tend to have the same or at least similar restrictions when it comes to Enhanced Odds.

Firstly, they tend to limit their availability to only new customers, which effectively rules out all the existing customers who still can bet on a certain event, but with regular odds offered with that bookmaker. Even so, bookmakers will still present you with incredible betting value and help you get off to a flying start with that particular bookie.

Secondly, the bookmakers will limit the amount you can bet. What this means is that you are not allowed to invest £100 on that 20/1 offer on Manchester United. Instead, the operators will usually let you invest no less than £10 depending on the odds offered, whereas you will most commonly be allowed a £1 bet.

Ultimately, bookmakers are most likely to pay your Enhanced Odds wins in free bets. So instead of pocketing a sweet £20 on Manchester United, your account will be topped up with that same amount you are only allowed to use on new bets. Nevertheless, the Enhanced Odds are universally accepted as an extremely positive and attractive betting facility.

How Best to Find Enhanced Odds?

The thing with Enhanced Odds is that they have a short-term nature and are most likely to appear hours – or in the best-case scenario – day or two prior to a certain event.

Given the short-lasting nature of the Enhanced Odds, you are encouraged and advised to check the promotion pages with bookies on regular bases.

Once you’ve latched onto them, you only have to register your account and you’re done. The bookies will ask you to fill up the promo code section during the registration process but there is no need to worry as the Enhanced Offer page usually has it placed at the Sing Up button and you can’t miss it.

Once in, simply place your bets and enjoy.

Best 10 New Bookmakers


New players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply


Full T&Cs apply. New UK customers only. Bet should be either a single or multiple bet, start at £10, and have 1.9 or greater odds. 5 Free bets include: 1 x £10 Free bet on horse racing, 1 x £10 Free bet on football, 2 x 10 Free bet in-play, 1 x £10 Free bet Acca. Max payout – £500. 7 day expiry. 18+ only. BeGambleAware.org.


T&Cs apply. 18+ New customers only. You must place 3 x £10 sportsbook bets to qualify. Money back as free bets up to £25. Must use code welcome25afs when creating an account.


New customers sign up with code "b20g10". Deposit £20 or more and place a £20 bet at min odds 2.0. Get a £10 free bet. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org


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Applies to new UK/IE customers only. Place your first bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake, to a maximum value of £25. 18+ BeGambleAware.org. Full T&Cs apply.


T&Cs: New customers only. Max. one £10 free bet. Qualifying bets must be placed at odds of 1/1 (2.00) or greater. Paid as bonus token with min. 4/5 (1.80) Odds req. T&CS APPLY. 18+


New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of 20, min odds 1.5, stake not returned. 1X wager the winnings from the free bet. Max conversion: £200. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full terms apply


New UK/IE customers . Place your first Football bet as an Accumulator (minimum four selections) and AK Bets will boost the return by 25% in the form of a Free Bet up to a value of £100. 18+ BeGambleAware.org."