Betting Criterion Explained


Inexperienced bettors or those who are just about to dive into the betting waters often tend to confuse the very betting process for a gut feeling, a strike of luck and also misinterpret it for chance.

In reality, betting is all about mathematics and looking for logical explanations and backing behind any betting selection which, as such, has better chances of going through than an impulse bet.

In order to get good and successful at betting, one needs to determine:

  • Who to bet on?
  • What to bet on?
  • When to bet on?
  • Where to bet on?
  • Why to bet on?
  • How much to bet on?

A series of six questions listed above are concluded to be crucial for successful betting.

The most important aspect of this quandary is to determine how much to bet in order to stay in the clear and maximise the winning potential.

This is where Kelly criterion kicks in as one of few available formulas used to determine the optimal size of a bet. This particular criterion has first emerged at Bell Laboratories back in the 1950s when the aim was to figure out the best way to manage single-noise issues in long-distance telephone communications. It wasn’t too long, however, before the mathematicians that developed it realised that it can be adopted in gambling as well.

The Kelly criterion has been proved to be most reliable and trustworthy of all strategies in the long-run. In the nutshell, this betting criterion is used to calculate the proportion of the funds available to bet on an outcome of a game, race, event at odds that are higher than expected with an aim to have your betting budget grow exponentially.

Kelly criterion works under a formula with three variables: (BP – Q)/B with:

  • B = the decimal odds -1
  • P = the probability of success
  • Q = the probability of failure

The best possible way to describe the Kelly criterion is to do it through a coin toss.

Let us imagine that you are to bet on a coin to land on tails at the odds of 2.00 (1/1). If we were to assume that a coin is slightly biased and has a 52% chance to land up on tails then the Kelly criterion formula would work as follows:

P – 0.52
Q – 1-0.52 = 0.48
B – 2-1 = 1
Which types out in: (0.52x1 – 0.48) / 1 = 0.04

In this particular case the Kelly criterion would recommend you bet 4% in a positive percentage which indicates that your bankroll will hold an edge over this betting option which, ultimately, sees your funds grow in an ascending fashion.

The main advantage of the Kelly criterion in comparison to the likes of Arbitrage and the Fibonacci methods is that is involves lower risks.  However, it also includes some drawbacks as it assumes that you know the true outcome of an event, which on its own part requires precise calculation, often impossible to achieve.

In the end, whether you use Kelly criterion or some simple methods such as banking management and wagering plans is entirely up to your liking and preference, but the Kelly method can come quite handy when it comes to making sure you get it right and precise in defining your betting budget.

Best 10 New Bookmakers

£10 SIGN UP HERE

18+. New customers only. Min deposit £20. Max One £10 Free Bet. Min turnover £20. Qualifying Bets must be placed at odds of 1/1 (2.00) or greater. Paid as bonus token with Min 4/5 (1.80) odds req. T&Cs apply.

£30 SIGN UP HERE

18+ New Customers Only. Opt in and bet £10 (odds 2.00+) within 3 days of sign up. No cash-out. Get 3x£10 Free Bets for set markets (odds 2.0+) which expire in 5 days. Cards and Apple Pay payments only. Scroll down for T&Cs. GambleAware.org | Please gamble responsibly

£25 SIGN UP HERE

18+ New Accounts Only. Min stake £10. Max Refund £100. refunds as Free bets. Win or or win part of E/W single bets only. Exclude multiple & ante post bets. Excludes multiple bets such as lucky 15s etc. Applies to cash stakes only. Free bets must be used in their entirety and to be credited within 24 hours. Full T&C's apply.

£20 SIGN UP HERE

18+ New UK Customers. Must bet £10 in total on accas with 4+ legs, min odds 3/1 (4.0). £20 credited as 4x £5 Free Bets, valid for 7 days on selected bets only, stakes not returned. Restrictions & T&Cs apply. BeGambleAware.org

£10 SIGN UP HERE

Add a bet to your betslip with the minimum stake of £10 and tick “promotion opt in” on the betslip before placing your bet. Once accepted we’ll credit you with a £10 free bet. Minimum odds on qualifying bet 1/1 (2.0). Your qualifying bet must be placed within 7 days after claiming the offer. Ends 31/12/24 at 23:59 GMT. Full T&Cs Apply.

£30 SIGN UP HERE

18+ New customers only. Opt in & bet £10+ via mobile on any sports at 2.00+ odds within 7 days. No Cash out. Get 3x £10 Free Bets on selected markets. Free bets expire in 7 days. Card payments & Apple Pay only. T&Cs apply. GambleAware.org | Please gamble responsibly

£10 SIGN UP HERE

#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. £10 in real money. Bets placed on sports at odds of 2.00 ore more to qualify. Bets must be placed 24 hours within of registration. £10 free bets must be wagered on sports. Cashback is cash without restrictions. - Full Terms Apply

£50 SIGN UP HERE

Full T&Cs apply. New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £10, have 1.9 or greater odds and must be settled within 7 days of sign-up. 5 Free bets which must be placed with a min odds of 2 include: 1 x £10 Free bet on any Pre-match Football game (single); 1 x £10 Free Bet for Horse Racing (single); 1 x £10 Free Bet for Acca (min 2 selections) Bet on any sport; 1 x £10 Free Bet for Acca (min 3 selections) Bet on any sport; 1 x £10 Free Bet for Acca (min 4 selections) Bet on any sport. Max payout – £500. 7 day expiry. To unlock the offer, complete the first deposit via the banking app (Open banking). 18+. BeGambleAware.com

£100 SIGN UP HERE

New UK/IE customers . Place your first Football bet as an Accumulator (minimum four selections) and AK Bets will boost the return by 25% in the form of a Free Bet up to a value of £100. 18+ BeGambleAware.org."

0 SIGN UP HERE